10 Best Detergent Without Optical Brighteners for 2025

NORIT

• The most recommended detergent by dermatologists, pediatricians and allergists to wash with baby clothes.
• Thanks to its hypo-allergenic formula, no preservatives or optical brighteners, it makes it the best detergent for baby clothes.
• Norit Baby can be used even baby clothes with atopic or very sensitive skin.
• Its formula leaves clothes soft and slightly scented so no need to use fabric softener.
• When your baby grows up using Norit Sensible, its formula without allergens, perfumes and preservatives will continue to protect their skin and remove all child-specific stains.

Proline

• Concentrated powder, stain release enzymes, Fresh Scent
• 10kg, 50g per wash meaning just 7p per wash

Vanish

• UK’s #1 stain remover
• Instantly whiter whites in just 1 wash, even at 30°
• Super boosted formula gives amazing stain removal results in just 30 seconds
• Versatile stain remover - in wash, pre-treat or soak your fabrics; just add a scoop in every wash
• Safe for use on everyday fabrics, like cotton and polyester & whites; chlorine bleach free formula

BISSELL

• Specially formulated for use with BISSELL portable carpet cleaners
• Special low foam formulation for compact carpet cleaners
• Laboratory tested and safe to use in BISSELL and other competitor portable carpet cleaners
• Formula contains biodegradable detergents and contains no phosphates, dyes, optical brighteners or heavy metals
• All our formulas are produced and manufactured in the USA

Little Violet's

• Vegan
• Natural
• Hypo-allergenic

Vanish

• UK’s #1 stain remover
• Amazing stain removal results in just 30 seconds
• Super-boosted formula removes over 100 stains even body marks, dried on dirt and grime
• Versatile stain remover - in wash, pre-treat or soak your fabrics; just add a scoop in every wash
• Safe for use on everyday fabrics, like cotton and polyester, as well as colours & whites

TheChemicalHut

• Brilliant spot cleaner.
• Also formulated to use as a pre spray.
• No harsh chemicals used.
• Safe to use on wool. Enzyme free.
• A unique active agent is moulded into the pen, killing 99.9% of all harmful bacteria & viruses.

Ecover

• At Ecover, we have been pioneering green science for over 30 years to get nature on our side and bring you effective detergents which will give your laundry a wash that's both powerful and gentle on fabrics.
• Our laundry detergents and softeners have been tested by independent dermatologists on people with sensitive skin and they gave us the big thumbs up.
• Usage: For whites and colourfast colours. Add Ecover bleach into the machine's dispenser for whiter whites. For woollens and other delicate fabrics use Ecover delicate. Run your machine following the manufacturer's instructions.

Method

• Ultra concentrated laundry liquid full of natural plant based cleansers
• This laundry detergent refill packs a lot of punch, 39 loads worth, to be exact
• Smart washing for colours and whites
• An ultra concentrated, 95 percent plant-based formula
• It contains no harsh chemicals and is gentle on clothes

DYLON

• DYLON White ‘N’ Bright with Oxi Stain Removal will inject new life into your whites and will help to deal with difficult stains – for brighter and cleaner results
• The stain remover tackles tough stains in the wash from 30o and the advanced whitening action gives the whites back their original brightness
• Removes tough stains such as; Coffee, fruit, wine, grease, oil and more
• The special anti-greying system avoids particles of dirt, detergent and dust re-depositing on clothes to fight the greying of whites
• Adapt the number of sachets to the quantity of washing. In the case of heavily soiled laundry use two sachets